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> no one bought Apple products for Apple's marketing or advertising. That statement would require quite a source. Of course a lot of people bought Apple produc
by plufz 2y ago
> no one bought Apple products for Apple's marketing or advertising.
That statement would require quite a source. Of course a lot of people bought Apple products because of the ads, like for any company that is a serious advertiser.
- gofreddygo 2y agoApple had been doing great ads since 1977 [1] Apple revenue not so great till 2000s [2] What changed ? [1]: https://www.macworld.com/article/670956/the-14-best-apple-ads-of-all-time.html https://www.macworld.com/article/670956/the-14-best-apple-ad... [2]: https://www.statista.com/chart/4574/apples-revenue-since-1977/ https://www.statista.com/chart/4574/apples-revenue-since-197...
- noisy_boy 2y agoSocial media and it's amplification of the desperation to show off. Apple products are cool/expensive and I am cool/above average/have buying power/<insert_your_wannabe_reason> to have them while I sip my pumpkin latte at Starbucks. They are also high quality machines but I don't think for everyone that buys them, the motivation is solely the software/hardware stack.
- plufz 2y agoYou usually need multiple things combined for a successful business. A good product, a good brand, good ads, pr, etc.
- rob74 2y agoI think the revenue chart is a bit misleading. Apple was very successful with the Apple II and the early Macintosh models (otherwise they would have gone the way of Commodore and Atari), it's just that the market was much smaller in the 1980s - also, I doubt that the graph is inflation adjusted.