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It looks like Apple will have a modular approach to AI. With some third-party components and some their own. They have and will double down on AI within apps,

It looks like Apple will have a modular approach to AI. With some third-party components and some their own. They have and will double down on AI within apps, like selecting the subject in photos, transformer driven typing suggestions, and other app features. They will have a way to call out to a third-party, server-side GPT-style AI like ChatGPT for some functions. They will have one more more local AIs running on-device and possibly replacing what Siri does now and tying the other AI together. This would likely intercept the user's request, infer the meaning, and match that to one or more service to satisfy that request. This is probably like what Rabbit R1 wanted to be but didn't have access to the features that Apple AI would. Apple has been building the components of this for years. Their App Intents interface lets apps publish their features and make them available to call from automation like Shortcuts or an LLM powered Siri. They have been shipping devices with neural processors for 7 years. They have been publishing papers about ways to run LLMs and other AI on device and with reduced resources. If you aren't building a web answerbot yourself, you don't need the full scope of a ChatGPT locally.

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choppaface 2y ago
I like this prediction. Apple Maps version 1 was a huge flop and Siri’s capabilities have been quite conservative despite their investment, and despite Apple getting caught recording users to try to improve it. It makes a lot of sense for Apple to deploy hardware and small on-device LLMs as extremely overpowered “routing” modules that do basic things locally and then farm out other things to a cloud partner. This also fits in well with OpenAI allegedly launching some sort of assistant Monday, so then Apple can point to it if it does well (and integrate it) or at the last minute fall back to Google if OpenAI flops. I wonder if Tim Apple models the Google search deal ending in the next 2-3years, and if there’s a contingency in case chat-based interfaces flop. Given how the car got canned, it would be surprising to see Apple try to make their own GPT-5 / search engine, so the 5-7 year plan must be to remain largely dependent on Google and Microsoft (and to keep Facebook out of the party).
shepherdjerred 2y ago
I feel like this is the obvious play considering they've been building AI features into their chips for _years_ and under utilizing the hardware. If Apple could combine ChatGPT + Siri they'd have the best voice assistant.

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choppaface 2y ago

I like this prediction. Apple Maps version 1 was a huge flop and Siri’s capabilities have been quite conservative despite their investment, and despite Apple getting caught recording users to try to improve it. It makes a lot of sense for Apple to deploy hardware and small on-device LLMs as extremely overpowered “routing” modules that do basic things locally and then farm out other things to a cloud partner. This also fits in well with OpenAI allegedly launching some sort of assistant Monday, so then Apple can point to it if it does well (and integrate it) or at the last minute fall back to Google if OpenAI flops. I wonder if Tim Apple models the Google search deal ending in the next 2-3years, and if there’s a contingency in case chat-based interfaces flop. Given how the car got canned, it would be surprising to see Apple try to make their own GPT-5 / search engine, so the 5-7 year plan must be to remain largely dependent on Google and Microsoft (and to keep Facebook out of the party).

shepherdjerred 2y ago

I feel like this is the obvious play considering they've been building AI features into their chips for _years_ and under utilizing the hardware. If Apple could combine ChatGPT + Siri they'd have the best voice assistant.