I'd say this is about correct... my new Toyota came with 3 months of free satelite radio, and it was at about 2 months casual usage that I decided "I'm going to

I'd say this is about correct... my new Toyota came with 3 months of free satelite radio, and it was at about 2 months casual usage that I decided "I'm going to actually sign up" [after having enough time to explore multiple channels]. Had it only been "1 month free" I would not have explored enough to sign up.