I generally follow and agree with the gist of your point, it's bad business to shut down people who have invested money into your ecosystem or something that he

I generally follow and agree with the gist of your point, it's bad business to shut down people who have invested money into your ecosystem or something that helps sell your product. Fortunately market forces correct this, which is why there has been a trend for developers (especially smaller ones) to switch to Android, or boycott iOS outright. (E.g. If you have budget for one implementation of a title that may be risk rejection by Apple, then you'd naturally choose to develop for Android first, or exclusively.) However the comparison statements given are off the mark, such as this one regarding Microsoft: >they were seldom hostile to developers building a business on their platform (if anything, it was the opposite). Noting my examples from the above comment - Microsoft were entirely hostile to software titles which could compete or create competition for Microsoft's products, or fields they were interested in owning. This isn't a matter of speculation, it was tested in court and proven as fact. Microsoft's deliberate interference were found to have damaged (in many cases permanently) the competitors that they targeted. Of all the 'evil' stuff that Apple/Google/Oracle/etc have done, it does not even compare with what Microsoft did, heck the halloween document alone is trove of a corporation acting evil.