> You have to do the big things right before you can do the small things right. Doing the small things right is how the big things get done right. Attention t

> You have to do the big things right before you can do the small things right. Doing the small things right is how the big things get done right. Attention to detail is a culture, and it's as applicable to turning planes around on time as it is to giving premium customers a premium experience, and ordinary customers a surprisingly nice experience.