5 ms·

Using hacker news to generate startup ideas

25 points by geedelight 18y ago

How about you guys who have collectively a lot of ideas for startups but probably not the time to work on them, contribute your ideas for startups here? and we can rank them by the number of points the comment will get.Maybe the next bill gates will pick it up and do something great with it :-)

yan 18y ago
Why not we form groups around ideas that people like to start hacking? We should form a collective to bang out prototypes before not too long.
- aneesh 18y ago
  I think that's great in principle, but I'd be wary of the communication overhead if you can't meet in person. Especially if this is something that you'd be spending only 5-10 hours per week on, it might be easier to just build a barebones protoype yourself & then see if people are interested in taking that further.
  - yan 18y ago
    I think it's still worth a try or two. If anything, we can potentially organize a few real-life coding-oriented meetups to see if anything formalizes.
  - tstegart 18y ago
    Some of us can't build a prototype ourselves. But I give great ideas :)
- danw 18y ago
  It's easier to bash out a prototype solo. No mixed messages or communication overhead. Reuse existing tools like yahoo pipes if you can, frameworks like rails or symfony if you cant. Once you've got some kind of skeleton show others. They can see ways of improving and fixing it or try out new approaches themselves. Let those enthusiastic [and sufficiently skilled] about your prototype jump in and help you build a next version. Choose dictators over committees.
tstegart 18y ago
Mixing Tumblr and Paypal/Amazon to sell something straight from a blog post. Blogs are really the way of the future, and there are a ton of people out there who blog about their business or interests and sell things at the same time. Think of a band or someone who blogs about indie music. You can sell a new product easily from each post, without setting up a store. Both Amazon and Paypal now have micropayment options (5% + $.05). Both have code you can easily copy and paste into a post to add a sell button and both have developer API's. Both are free to implement (no set-up or monthly fees), Amazon has cheap storage and bandwidth and you only pay for what you use. Tumblr and other blog systems are also free. Its time for a digital goods selling revolution! All this great stuff is out there, but no good interface exists to make it easy for a non-developer to implement it. The current solutions available require monthly fees that usually overcharge you for bandwidth, storage, or transaction costs, or limit you in some way (e-junkie limits the amount of products you can have). And in typical e-commerce fashion they have gawful help desks and incomplete documentation. One big thing missing is a way to instantly direct your users to a download after they purchase something. I'm a non-technical guy who's looked into it, and believe me, its impossible to do without using a service such as e-junkie. But the parts of the solution are in place to make it happen for everyone. I think a lot of people out there want less of a website, more of a blog, less of an online store, but more of an easy way to sell digital or physical goods. Think musicians (or musical blogs), photographers, artists (a really great way to sell artwork as you make it). Monthly fees make it prohibitive to sell artwork, because you usually only make one, and there might be some time before you make another, but a blogstore is a great way to do it. I like Tumblr, because its non-technical yet can be messed with if you really want to dive in. What this problem needs is also a non-technical solution that will allow people to get at the nuts and bolts if they need to. Anyone want to have a go at it?
- alaskamiller 18y ago
  Conversion rates are low.
  - villageidiot 18y ago
    Perhaps because people are nervous about taking out their credit cards except when they are familiar with the reputation of the online vendor. It may be hard for blogger X to overcome that fear factor.
kleneway 18y ago
Good idea for those with some extra time during the holiday break. Here's one I like that I've been saving for my blog (http://www.astartupaday.com http://www.astartupaday.com) but I'll go ahead and post it here. I'm predicting that over the next 1-3 years, we're going to start to see a major shift as users move from mouse+keyboard to touch as the primary input to their computing devices. However, today every mainstream website is optimized for the mouse+keyboard. My idea is to get ahead of the curve and create user experiences for all the major mainstream web verticals (such as Email, social networking, news, search, etc..) that are designed primarily for use with touch. For verticals that have a high switching cost (such as mail and social networking), instead of trying to build from scratch, the focus should be on a front end that pulls from an existing service (i.e. pulls from gmail pop or Facebook connect). Users could choose the verticals that they use on a daily basis, and each service would be available from different tabs. The core UX elements would be consistent across all services, and would be optimized for use with a touch screen. If anyone's interested in hearing more or maybe hacking out a prototype with me over break, feel free to contact me at kleneway@hotmail
- tstegart 18y ago
  We need an entire gesture language! We have language we use to speak to each other, user interfaces, and conventions, and soon we'll need a gesture language. Can you imagine if every touch app had a different way to turn up the volume? But if there was a volume gesture, people would know how to do it no matter what application they were using.
- bokonist 18y ago
  I'm a bit skeptical that we'll see touch screens or Minority Report type UI's replace the keyboard and mouse. The keyboard and mouse are under appreciated. It's really hard to match the following benefits: 1) keyboards are an incredibly fast way to input human language into a computer system. 2) keyboard/mouse operate on flat surface while your arm is at rest. This makes it easy to use for 8 hours a day. 3) A small movement of a mouse creates a much larger movement on the screen. Yet, because the mouse is flat and at rest, it is easy to control. 4) Mice are far more precise at pointing than touch screens. Although perhaps that's a secret disadvantage, since it encouraged the use of small widgets. A good touch screen would most certainly not be able to use anything like our current UI widgets.
SwellJoe 18y ago
I think this is one of those times when we, as a community, are perhaps too focused on ourselves. Business ideas are out there, in the real world, you won't find them here (generally). Yes, "scratch your own itch", "do what you know", etc. All of those are true, to a point, and there are plenty of smart people here...some of them are even working on businesses that will be a success (or already are). But, if you just ask a bunch of entrepreneurs, investors, and nerds what they want, it's easy to end up working in the very small and competitive field of "things ten other people are working on, and the entire market is measured in hundreds of dollars". I'm unfortunately not exaggerating. I've met quite a few people at startup mixers and events and such who were working on clones of things that I'd never even heard of. So not only are they working on something where they have established (by some definition of established) competitors, but it's a field that nobody outside of a tiny set of web 2.0 early adopters has ever even heard about, and only a small segment of those even care about it. And, of course, I would be remiss in my duties as a curmudgeon, and HN old-timer, if I didn't say this: Ideas are worthless.
- mixmax 18y ago
  If you didn't read SwellJoe's post carefully read it again. This is so true...
- yesimahuman 18y ago
  True, but they could be a catalyst for someone who just needs a spark. Just talking about them here on your own time certainly isn't HURTING anyone.
  - SwellJoe 18y ago
    Perhaps. I'm just advising folks to be careful about things they hear in the echo chamber that is our community (where communit==HN+blogs+web 2.0 industry+etc., I'm not singling out HN, in particular). Just because you hear a loud chorus doesn't mean there are actually a lot of people wishing for what the voices are suggesting--it could just be two or three really loud people who like the sound of their own voice (like me!). I suspect the better way to get ideas is to work in the real world. Maybe work as a contractor for a while, so you see how different businesses work, and more importantly, where and how they fail to work. Is the discussion hurting anyone? No, probably not. As I mentioned most of the folks here are smart and interesting. Talking to smart and interesting people is generally good for you. But, don't imagine that it's the real thing, or that you'll find your business plan via discussion here--it takes research, customer interactions, and a helluva a lot of work, to formulate a viable business plan. And, talking on the Internet has the pernicious ability to make you feel like you're accomplishing something, when in fact, you're not actually doing anything. And, honestly, I think that a big bunch of talent is currently being wasted on dumb ideas, and I suspect there is some sort of relationship with the kinds of things we reward in the Internet startup world with our validation, our blog posts, etc. That's not to say that executing on dumb ideas is time completely wasted...sometimes it can evolve into something wonderful (flickr from Game Neverending, or whatever it was called, for example). I think a lot of the dumbest ideas come from looking inward too much. "All the current todo lists can't remind me three times at randomized intervals throughout the day about important stuff, and I'm really bad at remembering to do stuff, so I will make a todo list that can totally do that!" Just be careful how much stock you put in ideas you read on the Internet (including this one).
jwesley 18y ago
My startup idea is a web app that automatically generates startup ideas by randomly combining various inputs. I think this would be approximately as effective as throwing out ideas here and asking people to vote on them.
- petercooper 18y ago
  You mock, but there's something to be said for the idea of randomly combining unconnected ideas.. that's a hallmark of an original idea. There are many bad ones formed by such a process, naturally, but you can come up with some awesome ones too.
  - tstegart 18y ago
    But has it ever succeeded when tried by non-humans? Its kind of like the monkeys at a keyboard theory. Yes, they can write a sentence every once in a while given enough time, but in actuallity, they're useless at writing. Original ideas are combinations of other ideas, but they're ideas combined by humans.
    - petercooper 18y ago
      It depends whether non-humans have a sense of creativity and then the ability to recognize a good idea from the randomness. I don't think they do. We humans are, putting it mildly, ridiculously good pattern matchers.. If I were to pull some buzzwords from a single niche (let's say social networking) from a hat, say.. Twitter, music, friends, pictures, e-mail, profiles, voting. I could pull a lot of random ideas from joining some of them together: - a site that lets you specify the music artists you like, then it finds Twitter users who have mentioned all of those artists.. instant music buddies! - social profiles oriented around people's e-mail addresses - random MP3 sent to your e-mail each day as voted for by people on a Web site - voting on Twitter in elections - use song mentions on Twitter to establish the most popular songs for certain artists I won't go on..! These are not really great ideas, but they're not nonsensical either. You might argue that earlier I mentioned "unconnected" ideas, whereas "Twitter, music, friends, pictures, e-mail, profiles, voting" are from a niche of sorts. True, but when I said "unconnected" I guess I meant more that the ideas are not connected in any practical way, rather than sharing a common element. Random words would probably not cut it :)
danw 18y ago
There are plenty of opportunities in the enterprises. They're looking to cut costs and switching to interesting, powerful, cheap apps is one way. As a hacker you'll likely need to team up with a former enterprise insider, possibly someone recently laid off. They'll need to understand what tools are inefficient, what strange requirements enterprises have and how to sell to them. You'll need to price below the ceiling where middle managers can make spending decisions without committee oversight or prepare for long slow sales process. One possible perspective. Producing an ecosystem where normal 'sheeple' workers can be employed outside of the restraint of big companies is another opportunity. After these mass lay-offs people will see that working for one boss who can fire you is bad and that multiple bosses will produce more stability. These workers and the companies that use them will need sources of information[eg http://freelanceswitch.com/ http://freelanceswitch.com/], tools to manage work and workers [basecamp] and ways of communicating with peers and customers[twitter].
ig1 18y ago
Two start-up ideas which are feasible but I decided against: 1) Alumni software which lets universities/companies manage alumni communication and also lets alumni network with each other. A few top-tier unis and companies have in-house stuff for this, but most don't. Facebook/Linked-In just don't work for alumni networking due to trying to be too many things at once. 2) Publisher driven ads service. Current ad systems suck for closed sites (i.e. non-public) or sites which know a lot about the user (dating sites, social networks). Most of the big sites in this category currently solve this by running their own networks but this obviously isn't feasible for many sites. You could probably build this as a CPA ad brokerage service and expand from there.
- villageidiot 18y ago
  There's a ton of alumni networks on Facebook that seem to be operating sort of successfully. Are you talking about reducing the feature set? As for the ads service, I'm not sure if you're talkinga about something like addiply, which is a UK-based attempt at hyperlocal advertising that avoids the Adsense model. http://www.twadservices.co.uk/cufc/taintro.php http://www.twadservices.co.uk/cufc/taintro.php The guy who started it was profiled in this piece in Britain's Guardian newspaper: http://www.guardian.co.uk/media/pda/2008/dec/04/startups-advertising http://www.guardian.co.uk/media/pda/2008/dec/04/startups-adv... I would think you would need some kind of background in advertising and be the kind of person who doesn't mind knocking on a lot of doors to attempt this kind of venture. Here's their self-description. Sounds like what you're talking about (let me know if I misunderstood): "We empower both the local/niche publisher and the local/niche advertiser to source and place perfectly-targetted, digital advertising themselves without third party intervention." I don't see why this would not work even better in the US but it remains to be seen whether Addiply will have any success - it seems like an uphill battle to me.
  - brandnewlow 18y ago
    http://www.paperg.com http://www.paperg.com
    - villageidiot 18y ago
mahipal 18y ago
I got this idea after building a specialized website for a particular local artisan, but I think the whole method could be generalized pretty easily. Etsy provides a clean, centralized storefront for individual merchants / creators to sell their products -- taking over what used to be the significantly more decentralized and disorganized venues of eBay and Craigslist. This site would be a similar such venue for people who are trying to sell services. A glance at the Craigslist "services" section shows plenty of people like this -- computer repairmen, graphic designers, programmers, housemaids, accountants, tutors, personal trainers, and many more. Each person would be able to personalize their "storefront" with a list of their services, some copy text and an image gallery, and a section for people to post reviews / testimonials of this person.
- tstegart 18y ago
  Not bad. You can even allow integration with Yelp so people can get independent reviews.
- villageidiot 18y ago
  Just like skillwho. They get around 70K unique visitors a month so I would say that sounds like a good idea. I'm not a big fan of their design, mind you, so maybe that's something you could improve on.
  - mahipal 18y ago
    You're right, that site is hideous. =P I came across http://www.workstir.com http://www.workstir.com recently too, which is a similar concept. But I have to wonder... do either of these sites actually have a business model? I had some thoughts on how to possibly monetize this sort of traffic, so a couple other web sites in this niche doesn't really discourage me too much if these guys are just rolling on advertising.
    - villageidiot 18y ago
      Agreed - the existence of competition should not be a deterrent. Angie's List is kind of similar to these two and gets close to a million unique visitors per month. http://www.angieslist.com http://www.angieslist.com And, like you, they have a monetization plan. Something to check out if you haven't done so already. They received quite a lot of useful press coverage outside of the regular tech channels - no doubt that helped them build this level of traffic. Hopefully you have some connections at Martha Stewart Living too :)

25 points by geedelight 18y ago

yan 18y ago

Why not we form groups around ideas that people like to start hacking? We should form a collective to bang out prototypes before not too long.

aneesh 18y ago
I think that's great in principle, but I'd be wary of the communication overhead if you can't meet in person. Especially if this is something that you'd be spending only 5-10 hours per week on, it might be easier to just build a barebones protoype yourself & then see if people are interested in taking that further.
- yan 18y ago
  I think it's still worth a try or two. If anything, we can potentially organize a few real-life coding-oriented meetups to see if anything formalizes.
- tstegart 18y ago
  Some of us can't build a prototype ourselves. But I give great ideas :)
danw 18y ago
It's easier to bash out a prototype solo. No mixed messages or communication overhead. Reuse existing tools like yahoo pipes if you can, frameworks like rails or symfony if you cant. Once you've got some kind of skeleton show others. They can see ways of improving and fixing it or try out new approaches themselves. Let those enthusiastic [and sufficiently skilled] about your prototype jump in and help you build a next version. Choose dictators over committees.

tstegart 18y ago

Mixing Tumblr and Paypal/Amazon to sell something straight from a blog post. Blogs are really the way of the future, and there are a ton of people out there who blog about their business or interests and sell things at the same time. Think of a band or someone who blogs about indie music. You can sell a new product easily from each post, without setting up a store. Both Amazon and Paypal now have micropayment options (5% + $.05). Both have code you can easily copy and paste into a post to add a sell button and both have developer API's. Both are free to implement (no set-up or monthly fees), Amazon has cheap storage and bandwidth and you only pay for what you use. Tumblr and other blog systems are also free. Its time for a digital goods selling revolution! All this great stuff is out there, but no good interface exists to make it easy for a non-developer to implement it. The current solutions available require monthly fees that usually overcharge you for bandwidth, storage, or transaction costs, or limit you in some way (e-junkie limits the amount of products you can have). And in typical e-commerce fashion they have gawful help desks and incomplete documentation. One big thing missing is a way to instantly direct your users to a download after they purchase something. I'm a non-technical guy who's looked into it, and believe me, its impossible to do without using a service such as e-junkie. But the parts of the solution are in place to make it happen for everyone. I think a lot of people out there want less of a website, more of a blog, less of an online store, but more of an easy way to sell digital or physical goods. Think musicians (or musical blogs), photographers, artists (a really great way to sell artwork as you make it). Monthly fees make it prohibitive to sell artwork, because you usually only make one, and there might be some time before you make another, but a blogstore is a great way to do it. I like Tumblr, because its non-technical yet can be messed with if you really want to dive in. What this problem needs is also a non-technical solution that will allow people to get at the nuts and bolts if they need to. Anyone want to have a go at it?

alaskamiller 18y ago
Conversion rates are low.
- villageidiot 18y ago
  Perhaps because people are nervous about taking out their credit cards except when they are familiar with the reputation of the online vendor. It may be hard for blogger X to overcome that fear factor.

kleneway 18y ago

Good idea for those with some extra time during the holiday break. Here's one I like that I've been saving for my blog (http://www.astartupaday.com http://www.astartupaday.com) but I'll go ahead and post it here. I'm predicting that over the next 1-3 years, we're going to start to see a major shift as users move from mouse+keyboard to touch as the primary input to their computing devices. However, today every mainstream website is optimized for the mouse+keyboard. My idea is to get ahead of the curve and create user experiences for all the major mainstream web verticals (such as Email, social networking, news, search, etc..) that are designed primarily for use with touch. For verticals that have a high switching cost (such as mail and social networking), instead of trying to build from scratch, the focus should be on a front end that pulls from an existing service (i.e. pulls from gmail pop or Facebook connect). Users could choose the verticals that they use on a daily basis, and each service would be available from different tabs. The core UX elements would be consistent across all services, and would be optimized for use with a touch screen. If anyone's interested in hearing more or maybe hacking out a prototype with me over break, feel free to contact me at kleneway@hotmail

tstegart 18y ago
We need an entire gesture language! We have language we use to speak to each other, user interfaces, and conventions, and soon we'll need a gesture language. Can you imagine if every touch app had a different way to turn up the volume? But if there was a volume gesture, people would know how to do it no matter what application they were using.
bokonist 18y ago
I'm a bit skeptical that we'll see touch screens or Minority Report type UI's replace the keyboard and mouse. The keyboard and mouse are under appreciated. It's really hard to match the following benefits: 1) keyboards are an incredibly fast way to input human language into a computer system. 2) keyboard/mouse operate on flat surface while your arm is at rest. This makes it easy to use for 8 hours a day. 3) A small movement of a mouse creates a much larger movement on the screen. Yet, because the mouse is flat and at rest, it is easy to control. 4) Mice are far more precise at pointing than touch screens. Although perhaps that's a secret disadvantage, since it encouraged the use of small widgets. A good touch screen would most certainly not be able to use anything like our current UI widgets.

SwellJoe 18y ago

I think this is one of those times when we, as a community, are perhaps too focused on ourselves. Business ideas are out there, in the real world, you won't find them here (generally). Yes, "scratch your own itch", "do what you know", etc. All of those are true, to a point, and there are plenty of smart people here...some of them are even working on businesses that will be a success (or already are). But, if you just ask a bunch of entrepreneurs, investors, and nerds what they want, it's easy to end up working in the very small and competitive field of "things ten other people are working on, and the entire market is measured in hundreds of dollars". I'm unfortunately not exaggerating. I've met quite a few people at startup mixers and events and such who were working on clones of things that I'd never even heard of. So not only are they working on something where they have established (by some definition of established) competitors, but it's a field that nobody outside of a tiny set of web 2.0 early adopters has ever even heard about, and only a small segment of those even care about it. And, of course, I would be remiss in my duties as a curmudgeon, and HN old-timer, if I didn't say this: Ideas are worthless.

mixmax 18y ago
If you didn't read SwellJoe's post carefully read it again. This is so true...
yesimahuman 18y ago
True, but they could be a catalyst for someone who just needs a spark. Just talking about them here on your own time certainly isn't HURTING anyone.
- SwellJoe 18y ago
  Perhaps. I'm just advising folks to be careful about things they hear in the echo chamber that is our community (where communit==HN+blogs+web 2.0 industry+etc., I'm not singling out HN, in particular). Just because you hear a loud chorus doesn't mean there are actually a lot of people wishing for what the voices are suggesting--it could just be two or three really loud people who like the sound of their own voice (like me!). I suspect the better way to get ideas is to work in the real world. Maybe work as a contractor for a while, so you see how different businesses work, and more importantly, where and how they fail to work. Is the discussion hurting anyone? No, probably not. As I mentioned most of the folks here are smart and interesting. Talking to smart and interesting people is generally good for you. But, don't imagine that it's the real thing, or that you'll find your business plan via discussion here--it takes research, customer interactions, and a helluva a lot of work, to formulate a viable business plan. And, talking on the Internet has the pernicious ability to make you feel like you're accomplishing something, when in fact, you're not actually doing anything. And, honestly, I think that a big bunch of talent is currently being wasted on dumb ideas, and I suspect there is some sort of relationship with the kinds of things we reward in the Internet startup world with our validation, our blog posts, etc. That's not to say that executing on dumb ideas is time completely wasted...sometimes it can evolve into something wonderful (flickr from Game Neverending, or whatever it was called, for example). I think a lot of the dumbest ideas come from looking inward too much. "All the current todo lists can't remind me three times at randomized intervals throughout the day about important stuff, and I'm really bad at remembering to do stuff, so I will make a todo list that can totally do that!" Just be careful how much stock you put in ideas you read on the Internet (including this one).

jwesley 18y ago

My startup idea is a web app that automatically generates startup ideas by randomly combining various inputs. I think this would be approximately as effective as throwing out ideas here and asking people to vote on them.

petercooper 18y ago
You mock, but there's something to be said for the idea of randomly combining unconnected ideas.. that's a hallmark of an original idea. There are many bad ones formed by such a process, naturally, but you can come up with some awesome ones too.
- tstegart 18y ago
  But has it ever succeeded when tried by non-humans? Its kind of like the monkeys at a keyboard theory. Yes, they can write a sentence every once in a while given enough time, but in actuallity, they're useless at writing. Original ideas are combinations of other ideas, but they're ideas combined by humans.
  - petercooper 18y ago
    It depends whether non-humans have a sense of creativity and then the ability to recognize a good idea from the randomness. I don't think they do. We humans are, putting it mildly, ridiculously good pattern matchers.. If I were to pull some buzzwords from a single niche (let's say social networking) from a hat, say.. Twitter, music, friends, pictures, e-mail, profiles, voting. I could pull a lot of random ideas from joining some of them together: - a site that lets you specify the music artists you like, then it finds Twitter users who have mentioned all of those artists.. instant music buddies! - social profiles oriented around people's e-mail addresses - random MP3 sent to your e-mail each day as voted for by people on a Web site - voting on Twitter in elections - use song mentions on Twitter to establish the most popular songs for certain artists I won't go on..! These are not really great ideas, but they're not nonsensical either. You might argue that earlier I mentioned "unconnected" ideas, whereas "Twitter, music, friends, pictures, e-mail, profiles, voting" are from a niche of sorts. True, but when I said "unconnected" I guess I meant more that the ideas are not connected in any practical way, rather than sharing a common element. Random words would probably not cut it :)

danw 18y ago

There are plenty of opportunities in the enterprises. They're looking to cut costs and switching to interesting, powerful, cheap apps is one way. As a hacker you'll likely need to team up with a former enterprise insider, possibly someone recently laid off. They'll need to understand what tools are inefficient, what strange requirements enterprises have and how to sell to them. You'll need to price below the ceiling where middle managers can make spending decisions without committee oversight or prepare for long slow sales process. One possible perspective. Producing an ecosystem where normal 'sheeple' workers can be employed outside of the restraint of big companies is another opportunity. After these mass lay-offs people will see that working for one boss who can fire you is bad and that multiple bosses will produce more stability. These workers and the companies that use them will need sources of information[eg http://freelanceswitch.com/ http://freelanceswitch.com/], tools to manage work and workers [basecamp] and ways of communicating with peers and customers[twitter].

ig1 18y ago

Two start-up ideas which are feasible but I decided against: 1) Alumni software which lets universities/companies manage alumni communication and also lets alumni network with each other. A few top-tier unis and companies have in-house stuff for this, but most don't. Facebook/Linked-In just don't work for alumni networking due to trying to be too many things at once. 2) Publisher driven ads service. Current ad systems suck for closed sites (i.e. non-public) or sites which know a lot about the user (dating sites, social networks). Most of the big sites in this category currently solve this by running their own networks but this obviously isn't feasible for many sites. You could probably build this as a CPA ad brokerage service and expand from there.

villageidiot 18y ago
There's a ton of alumni networks on Facebook that seem to be operating sort of successfully. Are you talking about reducing the feature set? As for the ads service, I'm not sure if you're talkinga about something like addiply, which is a UK-based attempt at hyperlocal advertising that avoids the Adsense model. http://www.twadservices.co.uk/cufc/taintro.php http://www.twadservices.co.uk/cufc/taintro.php The guy who started it was profiled in this piece in Britain's Guardian newspaper: http://www.guardian.co.uk/media/pda/2008/dec/04/startups-advertising http://www.guardian.co.uk/media/pda/2008/dec/04/startups-adv... I would think you would need some kind of background in advertising and be the kind of person who doesn't mind knocking on a lot of doors to attempt this kind of venture. Here's their self-description. Sounds like what you're talking about (let me know if I misunderstood): "We empower both the local/niche publisher and the local/niche advertiser to source and place perfectly-targetted, digital advertising themselves without third party intervention." I don't see why this would not work even better in the US but it remains to be seen whether Addiply will have any success - it seems like an uphill battle to me.
- brandnewlow 18y ago
  http://www.paperg.com http://www.paperg.com
  - villageidiot 18y ago

mahipal 18y ago

I got this idea after building a specialized website for a particular local artisan, but I think the whole method could be generalized pretty easily. Etsy provides a clean, centralized storefront for individual merchants / creators to sell their products -- taking over what used to be the significantly more decentralized and disorganized venues of eBay and Craigslist. This site would be a similar such venue for people who are trying to sell services. A glance at the Craigslist "services" section shows plenty of people like this -- computer repairmen, graphic designers, programmers, housemaids, accountants, tutors, personal trainers, and many more. Each person would be able to personalize their "storefront" with a list of their services, some copy text and an image gallery, and a section for people to post reviews / testimonials of this person.

tstegart 18y ago
Not bad. You can even allow integration with Yelp so people can get independent reviews.
villageidiot 18y ago
Just like skillwho. They get around 70K unique visitors a month so I would say that sounds like a good idea. I'm not a big fan of their design, mind you, so maybe that's something you could improve on.
- mahipal 18y ago
  You're right, that site is hideous. =P I came across http://www.workstir.com http://www.workstir.com recently too, which is a similar concept. But I have to wonder... do either of these sites actually have a business model? I had some thoughts on how to possibly monetize this sort of traffic, so a couple other web sites in this niche doesn't really discourage me too much if these guys are just rolling on advertising.
  - villageidiot 18y ago
    Agreed - the existence of competition should not be a deterrent. Angie's List is kind of similar to these two and gets close to a million unique visitors per month. http://www.angieslist.com http://www.angieslist.com And, like you, they have a monetization plan. Something to check out if you haven't done so already. They received quite a lot of useful press coverage outside of the regular tech channels - no doubt that helped them build this level of traffic. Hopefully you have some connections at Martha Stewart Living too :)