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Questioning the premise... is there a need for this? Chasing analytics is famously poisonous in other fields of content-creation. I guess advertisers want to k
by kemayo 2y ago
Questioning the premise... is there a need for this? Chasing analytics is famously poisonous in other fields of content-creation.
I guess advertisers want to know exactly who's listening. The point of centralizing it like this would then seem to be to make it possible to validate your traffic through a theoretically impartial third-party.
- benjaminbellamy 2y agoHaving a third party is nice even if you don't have an advertiser in the loop. Being able to compare (between 2 episodes, 2 podcasts, 2 countries, 2 players…) is a real plus. And at least OP3 is open data.
- bastawhiz 2y ago(I build Pinecast.com) One of the biggest things is knowing who's an actual human downloading your podcast. If it's all bots, that tells you very little about growth or what's working and what's not. Even if you're not running ads, having an inaccurate view of how many people are listening makes it hard to know what to do; it's very much not "if you build it they will listen".
- deleted 2y ago[deleted]