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The most cursory glance at that pitch, and one fact shone out: Cost to acquire customer: $0.55 Long term customer value: 5-7x of "cost to acquire". Either my
by Stares_at_You 14y ago
The most cursory glance at that pitch, and one fact shone out:
Cost to acquire customer: $0.55
Long term customer value: 5-7x of "cost to acquire".
Either my English comprehension is declining with age, or someone just shot themselves in the foot.
They list revenue of $2750 - 3850 for 1,000 customers.
That's ATROCIOUS. Groupon-land.
If that's the state of quality of companies, no wonder the whole market is crumbling.