"A newspaper typically generates 70–80% of its revenue from advertising." http://en.wikipedia.org/wiki/Newspaper#Advertising http://en.wikipedia.org/wiki/Newspa

"A newspaper typically generates 70–80% of its revenue from advertising." http://en.wikipedia.org/wiki/Newspaper#Advertising http://en.wikipedia.org/wiki/Newspaper#Advertising. The real problem is maintaining the advertising client income when going from paper to electronic print.