The whole point is that the engineers did not rule. Jobs and the other "humanities" types ruled. A Zen meditator ruled and the engineers and supply chain nerds

The whole point is that the engineers did not rule. Jobs and the other "humanities" types ruled. A Zen meditator ruled and the engineers and supply chain nerds had to sing to the tune of the "artists". Lots of engineers run companies and most of them have terrible taste and product ugly, non-innovative stuff that is anti-human. Then they hire some designers to spray perfume on their steaming turd. This is what every non-Apple computer company did and most of them are still doing it, just now they have updated Apple products to rip-off.