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This claim is often repeated, but what I buy from H&M lasts years and years.
by the-grump 2y ago
This claim is often repeated, but what I buy from H&M lasts years and years.
- jshorty 2y agoAre you using them regularly in physical labor though?
- peebeebee 2y agoI must say: things from H&M hm have regularly been holding up longer than other way more expensive brands. Sometimes they don’t really fit right anymore, but no holes or stitches that come loose.
- usrusr 2y agoSo many years in my case that I'm really not sure that the counter would still hold.
- ZeroGravitas 2y agoYep, and "fast fashion" originally meant quickly copying catwalk trends and getting them to consumers quickly. It's now somehow morphed into meaning clothes that are quickly thrown out but without anyone actually demonstrating that is actually happening.
- bennyhill 2y ago> quickly copying catwalk trends and getting them to consumers quickly That's not much morphing, the goal is to have clothes that are quickly obsoleted for people who can now immediately keep up with the trends. Those people can be a minority of their customers but buy far more by volume, don't wear clothes until they wear out, and need to dispose of out-of-date clothes. If they push enough consumers to fast fashion then there is a vast excess of used clothes that need to be thrown out.
- padjo 2y agoWhat about Primark?
- dan-robertson 2y agoThe claim about fast fashion not lasting long is not necessarily about quality or durability. It’s more that the business model is about chasing short-lived trends such that the clothes are thrown out by stores or consumers after a short time because the trends they were following passed.