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Cook is running Apple well and should be applauded for implementing changes that make Apple a modern company with social responsibility. But in the end he will
by mrich 14y ago
Cook is running Apple well and should be applauded for implementing changes that make Apple a modern company with social responsibility. But in the end he will be judged on whether he can come up with new, innovative products and lead them to success. All products released during his tenure have been iterations as the article mentions.
- cmdkeen 14y agoYou mean whether Apple can come up with new, innovative products. Cook should be able to recognise good from bad and keep an eye on quality, but not be expected to come up with The Next Big Thing. Read some of Ive's infrequent interviews, he uses the word "we" never "I" to discuss the design process. That is what makes Apple so successful.
- EnderMB 14y agoAbsolutely. I'd also be shocked if Jobs had left his post without leaving some handover notes and a couple of potential ideas for the future. Jobs seemed to have a good relationship with some of his employees and I'm sure that there is a lot left in Apple for the next five-to-ten years.
- sp332 14y agoOr because he's British and uses the royal "we" https://en.wikipedia.org/wiki/Royal_we https://en.wikipedia.org/wiki/Royal_we :)
- easp 14y agoI can't speak to Ive's personality in particular, but many product designers view their work as inherently collaborative.
- andr3w321 14y agoYeah and in the mean time he'll be paid 60 mil a year to ride Steve Jobs' coattails.