Integration into the browser is definitely an issue. Addons are hidden away in a menu and non-techies are definitely less likely to find them. I hope this will

Integration into the browser is definitely an issue. Addons are hidden away in a menu and non-techies are definitely less likely to find them. I hope this will change soon as Firefox rolls out the new tab page. It would be nice to have something similar to Chrome with a page you can scroll across to for extensions. I'm still confused as to why this made you switch, however, as I'm sure you're capable of installing addons in either browser. Still, each to their own :-)