I think that's kind of a naive outlook. Bigger startups -- moronic sounding, yes -- can utilize PR firms to for effectiveness and efficiency. It's basically out

I think that's kind of a naive outlook. Bigger startups -- moronic sounding, yes -- can utilize PR firms to for effectiveness and efficiency. It's basically outsourcing whoever guy you put on "building relationships" and "encouraging press" to a professional firm instead of getting someone to bumble around with it.