Social Media Websites are Marketplaces for Attention. For example Mobile Gaming: Mobile games are demand generation bound - you literally run fake ads on faceb

Social Media Websites are Marketplaces for Attention. For example Mobile Gaming: Mobile games are demand generation bound - you literally run fake ads on facebook, and only the games that convert well are made. Yes, that's why the fake game videos exist. Making games is no longer hard, you pay a bunch of chinese and get the game. The majority of a mobile game's budget, with few exceptions, is spent on user acqusition. Now picture AI making it easier to make content. Games. Movies. Etc. It invariably results in more content (and less quality, but as we've seen with News, that's not Mark's concern and people who think quality is something consumers choose over commoditized volume haven't paid attention for the last 2 decades). More content means more demand for eyeballs on Meta's platform, higher ad auction prices. Higher user acquisition spent. Lucky for you, making more content with fewer people is a good effect of AI. So you save on talent, you lay off people and ... then discover that because Meta made AI available to everyone, you're just going to spend the additional money you made to pay for ads.