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No, because I simply do not see the value of receiving a free t-shirt with advertising. Also, it seems like a relatively significant commitment from a person w

No, because I simply do not see the value of receiving a free t-shirt with advertising. Also, it seems like a relatively significant commitment from a person who signed up because you're asking them to upload three pictures of themselves in the t-shirt (for either another free t-shirt or "credit"). However, I'm interested to hear more about your business model and I hope your idea does well. Presumably,and I may be way off here, you're sub-contracting out the screen-printing of the t-shirts. And, as I understand it, the cost of producing t-shirts can be significant and you would probably have to hold a large inventory of t-shirts in various sizes. - What kind of advertiser are you trying to appeal to? - Does an advertiser pay only when there's evidence that the t-shirts are worn? Or why do you have to upload three pictures of yourself in the t-shirt? - Roughly, what kind of margins are you expecting to get? - Are you trying to focus in a local region or nationally? - What happens with any left over inventory? Lastly, I may be interested in a t-shirt that combines an advertising with "pop art", but that's just a quick idea... Edit: Clarified the first sentence.

gghootch 14y ago
Also, it seems like a relatively significant commitment from a person who signed up because you're asking them to upload three pictures of themselves in the t-shirt (for either another free t-shirt or "credit"). The system I intend to implement should make this relatively painless. Presumably,and I may be way off here, you're sub-contracting out the screen-printing of the t-shirts. And, as I understand it, the cost of producing t-shirts can be significant and you would probably have to hold a large inventory of t-shirts in various sizes. Entirely true. But if Lockerz story is any indication of how it can work out, inventory turnover is likely to be ridiculously fast. - What kind of advertiser are you trying to appeal to? Large consumer goods and local stores. Got a nifty solution in mind on how this'll scale. * Does an advertiser pay only when there's evidence that the t-shirts are worn? Or why do you have to upload three pictures of yourself in the t-shirt?* No, pay up front. Receive elaborate statistics afterwards. - Roughly, what kind of margins are you expecting to get? Back of napkin style; profit margins somewhere between 30%-50%. Margins on t-shirts alone 50%-75%. Are you trying to focus in a local region or nationally? International user base. Allow advertisers to segment their target users by region/age/interests. What happens with any left over inventory? Promote them to first time users. Loyal users get cooler/more shirts. Lastly, I may be interested in a t-shirt that combines an advertising with "pop art", but that's just a quick idea... Definitely a great design idea. The one that's currently on the site is a drawing an ex-girlfriend of mine made over a year ago. I thought it was pretty amazing and asked her whether I could print that instead of my own terrible attempt at a mash-up of several freely available vectors.
- 127001brewer 14y ago
  Thanks for answering my comment. I do have reservations about going after international and hyper-local markets at the same time. And I have a concern that it sounds like you do not have a graphic designer to create the t-shirt designs. However, I do like your idea of reserving the "cooler" t-shirts to more loyal users (because that, for the most part, solves my issue with requiring a relatively significant commitment from a user). Again, I hope your idea becomes successful.
  - gghootch 14y ago
    Thanks for the positive feedback :) I do have reservations about going after international and hyper-local markets at the same time. International + hyper-local is more of an end goal than the begin stage. See http://news.ycombinator.com/item?id=4013608 http://news.ycombinator.com/item?id=4013608 And I have a concern that it sounds like you do not have a graphic designer to create the t-shirt designs I know some contractors that are likely willing to help me out. Currently, I do not have anyone to structurally think/discuss/build this. I have reserved the summer to work on this and attend a bunch of networking events, hopefully someone will turn up! Btw, if you think of anything else you'd like to discuss; don't hesitate to contact me at garm@frapp.it

gghootch 14y ago

Also, it seems like a relatively significant commitment from a person who signed up because you're asking them to upload three pictures of themselves in the t-shirt (for either another free t-shirt or "credit"). The system I intend to implement should make this relatively painless. Presumably,and I may be way off here, you're sub-contracting out the screen-printing of the t-shirts. And, as I understand it, the cost of producing t-shirts can be significant and you would probably have to hold a large inventory of t-shirts in various sizes. Entirely true. But if Lockerz story is any indication of how it can work out, inventory turnover is likely to be ridiculously fast. - What kind of advertiser are you trying to appeal to? Large consumer goods and local stores. Got a nifty solution in mind on how this'll scale. * Does an advertiser pay only when there's evidence that the t-shirts are worn? Or why do you have to upload three pictures of yourself in the t-shirt?* No, pay up front. Receive elaborate statistics afterwards. - Roughly, what kind of margins are you expecting to get? Back of napkin style; profit margins somewhere between 30%-50%. Margins on t-shirts alone 50%-75%. Are you trying to focus in a local region or nationally? International user base. Allow advertisers to segment their target users by region/age/interests. What happens with any left over inventory? Promote them to first time users. Loyal users get cooler/more shirts. Lastly, I may be interested in a t-shirt that combines an advertising with "pop art", but that's just a quick idea... Definitely a great design idea. The one that's currently on the site is a drawing an ex-girlfriend of mine made over a year ago. I thought it was pretty amazing and asked her whether I could print that instead of my own terrible attempt at a mash-up of several freely available vectors.

127001brewer 14y ago
Thanks for answering my comment. I do have reservations about going after international and hyper-local markets at the same time. And I have a concern that it sounds like you do not have a graphic designer to create the t-shirt designs. However, I do like your idea of reserving the "cooler" t-shirts to more loyal users (because that, for the most part, solves my issue with requiring a relatively significant commitment from a user). Again, I hope your idea becomes successful.
- gghootch 14y ago
  Thanks for the positive feedback :) I do have reservations about going after international and hyper-local markets at the same time. International + hyper-local is more of an end goal than the begin stage. See http://news.ycombinator.com/item?id=4013608 http://news.ycombinator.com/item?id=4013608 And I have a concern that it sounds like you do not have a graphic designer to create the t-shirt designs I know some contractors that are likely willing to help me out. Currently, I do not have anyone to structurally think/discuss/build this. I have reserved the summer to work on this and attend a bunch of networking events, hopefully someone will turn up! Btw, if you think of anything else you'd like to discuss; don't hesitate to contact me at garm@frapp.it