Every big new tech category in recent years has quickly matured into a duopoly of a closed, proprietary, premium option and a mass market, public, "open" one. O

Every big new tech category in recent years has quickly matured into a duopoly of a closed, proprietary, premium option and a mass market, public, "open" one. OpenAI, Anthropic, Google, Amazon, Microsoft and a ton of other players are battling for the #1 option, but Meta has cleverly theorized that #2 is going to be easier and a better fit for them.