The impression I got from the article is that some bands are experimenting with different distribution media because they’re not happy with the discoverability

The impression I got from the article is that some bands are experimenting with different distribution media because they’re not happy with the discoverability or pay from the big names like Spotify. The bit about it being the “future” is mad hyperbole but, I dunno, I think it’s kinda interesting that people are experimenting with distribution methods that they control. One of the things that frustrates me about the modern web is that it’s become such a monoculture dominated by these giant vendors like Spotify and Meta. It’s pretty rad to see people say “no” to that. I don’t know if it’s an experiment that will work beyond Cindy Lee (it reminds me of Radiohead’s “pay what you want” distribution of In Rainbows which didn’t really work for anyone else) but I’m glad they tried. Also re Geocities: It triggers some rose-tinted nostalgia for some of us in a certain age range. E.g. for me I learned HTML as a teenager in the late 90s so I could put up my own sites on Geocities. It was a formative part of my career in tech. It was definitely a mess, though.