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Yeah that's what I mean. The 'secret' is not really in the composition but more in the know-how on how to make millions of litres of it consistently. And the br
by wkat4242 3y ago
Yeah that's what I mean. The 'secret' is not really in the composition but more in the know-how on how to make millions of litres of it consistently. And the brand like you say.
After all a Nike shoe isn't really better than a Sketchers but that little tickmark costs you like $100 :)
For this reason I don't really see the need to protect it so closely in this day and age.
- lazide 3y agoThey still protect it so carefully for the same reason Nike still goes after all the off brands with check marks, and Disney still sues anyone using their characters and renews their trademarks - it may not be the sole thing keeping their ‘moat’ working, but it’s still important.