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Elon has been threatening other companies with all kind of crap for stopping advertising on twitter. They have also directly and indirectly attacked Media Matte
by daghamm 2y ago
Elon has been threatening other companies with all kind of crap for stopping advertising on twitter. They have also directly and indirectly attacked Media Matters for affecting their advertising revenue.
Does the fact that his own company barely advertises on twitter be used against him now?
- bagels 2y agoLike, in court? Or in public discussion?
- al_borland 2y agoThe article mentions a few times that Tesla is well known for not advertising, so any spending at all is meaningful. It’s not like they are spending $200m on Facebook and Google marketing, and $200k on Twitter. Elon also Tweets about Tesla often, as one would expect. With his reach on the platform, that is likely better than actually advertising.
- Hamuko 2y agoThey seem to be ramping up advertising budgets quite aggressively, so they probably shouldn't be well known for not spending on ads. Musk boasted that Tesla spent $0 on advertising in a tweet from 2022, but Vivvix estimated that they actually spent around $200k in ads in 2022 and $6.4 million in 2023. I'd guess that they're not done increasing those budgets since they're still quite low when compared to others in the space. https://www.wsj.com/articles/tesla-dives-into-advertising-after-years-of-resistance-87810a4b https://www.wsj.com/articles/tesla-dives-into-advertising-af...