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One place I worked started giving intentionally bad names to products in development so that nobody would ever call it that publicly. This was after two produc
by aidenn0 3y ago
One place I worked started giving intentionally bad names to products in development so that nobody would ever call it that publicly. This was after two products were known too well by their mediocre internal name for anything marketing came up with to stick.
- stephen_g 3y agoOn the other hand, sometimes internal names just turn out to be better than anything marketing can come up with, so using what was an internal nickname (as long as it’s good) can sometimes be the best way to name a product! That’s perhaps more of a reflection of the competence (or lack thereof) of the marketing departments concerned, but it’s happened for a couple of products I’ve worked for now!