Another example from another context: I have a friend who became a solo consultant. Specifically, she is great at diagnosing and fixing dysfunctional relationsh

Another example from another context: I have a friend who became a solo consultant. Specifically, she is great at diagnosing and fixing dysfunctional relationships between executives that can tank productivity for a whole company. She found herself with too many clients, too much work, not enough sleep, and was frustrated that sometimes people didn’t even listen to her advice. She was happy as a solo practitioner and didn’t want to manage people. My advice to her was to raise her rates…a lot. (Somehow that hadn’t occurred to her.) Now she’s happy with her time commitment, still well-compensated, and people pay attention because they’re paying more! Bottom line: don’t assume you have to grow, but you do need to keep searching for the optimum setup for the size you want to be.