Google released an updated called the Helpful Content Update[0] in Sep 2023 that decimated tens of thousands of sites, many of which were extremely prominent fo

Google released an updated called the Helpful Content Update[0] in Sep 2023 that decimated tens of thousands of sites, many of which were extremely prominent for general queries. Glenn Gabe[1] has been tracking 400~ sites since then (those that were impacted), and Google has refused to lift the classifier. That's 7 months of no updates or guidance from Google, and sites like Reddit have tripled their traffic. The same goes for LinkedIn and Quora. This article[2] also highlights Google defending the stance, even though this LinkedIn post[3] shows that there are issues with this. Google literally made Reddit the number one site for _all_ queries with no regard for other creators. They might as well delete their entire search engine and simply act as the front-end of Reddit's search, which everyone knows is completely dogshit. [0]: https://developers.google.com/search/blog/2022/08/helpful-content-update https://developers.google.com/search/blog/2022/08/helpful-co... [1]: https://twitter.com/glenngabe/status/1780563588756676890 https://twitter.com/glenngabe/status/1780563588756676890 [2]: https://www.seroundtable.com/google-defends-statements-search-quality-37226.html https://www.seroundtable.com/google-defends-statements-searc... [3]: https://www.linkedin.com/feed/update/urn:li:ugcPost:7183851127543586816/ https://www.linkedin.com/feed/update/urn:li:ugcPost:71838511...