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Yeah. Probably some combination of lookups and/or clickthrus. I had always assumed it was location tracking data, same as they (mostly?) use for realtime traff
by JohnBooty 3y ago
Yeah. Probably some combination of lookups and/or clickthrus.
I had always assumed it was location tracking data, same as they (mostly?) use for realtime traffic data.
But, now that you mention it, Dominoes is a delivery business. So you'd have to estimate their current volume some other way - a spike in demand won't correlate with an increase of people physically visiting the storefront.
- swagmoney1606 3y agoTrue, but is that what google maps is even saying? I have always understood it to be "phones in this area per hour" or whatever, I have never thought or got the impression it would tell you how busy a delivery place is based off of delivery load. Does anyone have a source that says one way or another? I could see it either way.
- JohnBooty 3y agoI'd love a more knowledgeable answer as well! We'll probably never get it, though? Seems like one of those algorithmic things Google holds close to its chest. I would think, though, that if it's going to be meaningful whatsoever for a delivery business... it couldn't rely solely on "phones in this area per hour." But I'm just a random yahoo speculating.