Which is why Google is so powerful. People say "SEO is dead! You must diversify your traffic sources!" This is all well and good, but when 90% of people look f

Which is why Google is so powerful. People say "SEO is dead! You must diversify your traffic sources!" This is all well and good, but when 90% of people look for solutions through Google, you're left out in the cold if you ignore them, can't rank high, or are penalized by them. Sure you can get a ton of traffic if you're a site about funny memes, or viral videos, but everything else, search is the dominant marketing channels. And even if you do manage to get a ton of traffic through other means, those don't convert as well as someone searching directly for what you're offering.