If the local ISP has a 100% chance of monetizing my data and the VPN provider has anything less than that, then it's still a win. (Longer answer: This boils do

If the local ISP has a 100% chance of monetizing my data and the VPN provider has anything less than that, then it's still a win. (Longer answer: This boils down to the weighted probabilities; if the ISP was meaningfully regulated such that it was legally restricted from doing certain things with my data, that might matter, and one should also play in the exact likelihood that either party is selling my data. In my case the weighted probability is wildly in favor of a VPN, but I suppose I can imagine situations where that wouldn't hold.)