3 ms·
theoretically yes, but in reality it isn't that simple. Through Facebook insights I can see that for a post we made last week (to the page with 100k likes that
by citricsquid 14y ago
theoretically yes, but in reality it isn't that simple. Through Facebook insights I can see that for a post we made last week (to the page with 100k likes that I mentioned above) was shown in the timelines of 20,000 people and was "engaged" by just under 400 (this means they either "liked", clicked the link or shared or commented on it). So while it isn't "nothing" it's substantially less than you would expected.
- DanI-S 14y agoPut another way, you got 400 customer interactions for free, many resulting in additional sharing of your content. Isn't that worth something in a world where an Adwords clickthrough can cost $10+?
- watmough 14y agoAll the sharing in the world isn't worth anything if people don't actually buy.