I recently moved into an apartment that has a heat pump. I save $50 on my electric bill per month but I also pay $1000/month more in rent because "woo wah it's

I recently moved into an apartment that has a heat pump. I save $50 on my electric bill per month but I also pay $1000/month more in rent because "woo wah it's new and fancy and modern" As long as environmental friendliness is a luxury, nothing is going to happen. This is the dynamic that needs to be disrupted, somehow.