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I'm sure this method works great, but the funny thing is you don't even have to go nearly this far. We use a custom bit of code that presents a dialog almost e
by nirvana 14y ago
I'm sure this method works great, but the funny thing is you don't even have to go nearly this far. We use a custom bit of code that presents a dialog almost exactly like the one in the first picture. (We even localized it along with the app.)
The dialog is only set to show when the customer has used the app past the period of time where most people who aren't going to stick around will have abandoned it[1]. Thus, we simply only show the "please review the app" request to people who have already decided they like the app.
The difference between this method and the one presented in the article is this-- every user of our app, who becomes a "regular" user, gets asked to leave a review. The "dark method" only asked those who decide they want to give feedback of some kind to give a review.
So, of course, those who are still grudgingly using our app past the %80 cutoff will be asked to leave reviews and they leave some medium or negative reviews.
But here's the big secret of the appstore that I've never seen anyone mention-- reviews boost sales, even bad ones. Getting a sufficient quantity of reviews over some period, with a sufficiently high net positive value for those reviews, causes Apple to feature your app more in cross-selling opportunities (like the iTunes receipt or the "customers of this app also bought..." box).
So, I'd stick with our current method where every long term user of the app is asked to leave a review, over only asking those who have decided to leave feedback.
The app whose had this feature the longest is currently at 4.5 stars and is getting regular reviews. Another app that was a MVP that failed (but is still a good highly rated app) doesn't have this feature (cause its an MVP) and gets far fewer reviews as a percentage of its user base.
[1] This is part of the reason app prices are so cheap. People use the app store as a place to impulse buy small items. So they want apps to be cheap because often they aren't going to use them long, or they are just trying them out.