I think you are right. Looking back, the hurdle of setting up manually 'the hard way' is similar to Costco's approach. There is a cost to the membership, but th

I think you are right. Looking back, the hurdle of setting up manually 'the hard way' is similar to Costco's approach. There is a cost to the membership, but the people you get are the type of customers you want, because they are willing and able to pay the cost. Naturally, this kinda sucks, because some things are harder than they have to be, but then again, we are moving so far away from the nuts and bolts of it all that we barely understand how anything works. But I would personally argue that is most of the civilization anyway. On the other hand, if the user wants 'easy mode', it definitely exists for most purposes. At the end of the day, its all about use case.