2 ms·
In simple terms; lots of competition and much of it is free. If you want basic breaking news, it's all over social media (often from the news sites themselves).
by CM30 3y ago
In simple terms; lots of competition and much of it is free. If you want basic breaking news, it's all over social media (often from the news sites themselves). If you want sports, tech, gaming, music, entertainment, art or other hobby style news, it's literally on two million websites and forums and YouTube channels specifically made for that one topic, and usually done better than in a newspaper.
So while you could say a decent chunk of the replacement content is worse than what traditional news outlets could offer, it's at least free and exists by the bucket load, meaning the incentive for paying for it is nonexistent for most of the population. Meanwhile the more niche stuff is both free and done better elsewhere, so RIP anyone making money off that anymore.
To make things tougher, getting advertisers to pay for it is becoming a lost cause too, since again, they can advertise in places where metrics and tracking options are better. They'll get way more bang for their buck on social media than they will trying to market on a news site or in a classifieds section or what not.