Moms can be a great way to get down your public relations pitch. Moms want to understand what you are doing at least to an elevator pitch level. Moms are ofte

Moms can be a great way to get down your public relations pitch. Moms want to understand what you are doing at least to an elevator pitch level. Moms are often asked what their kids are doing these days so they will usually want enough details for a solid sound bite. Is this a important and glaring problem? I'm assuming you have tested this assumption somehow such as asking friends/potential users. I would imagine most people are googling terms that they don't know and are not directly searching startuplawyer. Is that not a good solution? Why is what you are doing better?