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Nike should just do it. Sell them from a central website so that left or right shoes can be distributed without waste.
by strangattractor 3y ago
Nike should just do it. Sell them from a central website so that left or right shoes can be distributed without waste.
- jfengel 3y agoI've got a suspicion that there is going to be a lot of waste, regardless. There are a vast number of models, colors, and sizes. The odds that somebody else wants this specific shoe seem low. At best, they'd need a steep discount. "You want a size 9 right Nike Pegasus in green. We will sell you that for 75% of the cost of the pair. But it turns out we have a single size 9 right Nike Pegasus in red. We'll sell you that for 50% of the pair cost." At Nike's scale they might be able to make that work. I suspect they'll still have a lot of unsold single shoes, but they'll at least get some goodwill and positive buzz from Paralympians saying nice things about the program.