5 ms·
They are already burning through names. No more pentium or celeron its called “intel processor” or something that tries and avoid any kind of taste in the mouth
by kjkjadksj 3y ago
They are already burning through names. No more pentium or celeron its called “intel processor” or something that tries and avoid any kind of taste in the mouth. They stopped calling it intel hd for no other reason than everyone who needs graphical utility installing a gpu first thing they do as soon as they see intel hd. Now they are calling it Xe. Lets see how long these names last before they burn more goodwill and have to find new ones again in a couple years.
- Dalewyn 3y agoI remember when Pentium used to be the Intel Core i9-- sorry, Core Ultra 9 of yestercentury. You know, part of me wouldn't have minded the Core rebranding as much if they used Pentium for their high-end line instead of Ultra (eg: Core Pentium 7); nostalgia is a powerful beast.
- kjkjadksj 3y agoEven the core doesn’t make any sense. There’s no telling what makes a k chip a k chip or an x chip and x chip, or u or h chips or whatever. They are all “high class” in intels terminology, so you practically have to just dive into the spec sheets yourself. Have fun juggling 20 of those when shopping for a cpu
- philistine 3y agoIt’s not burning through names. It’s a modern marketing tactic. You do not give separate named identity to your products, so they get associated with your main brand instead. Carmakers are very guilty of this, with cars with numbers or letters. Apple too, with its Apple TV and Apple Watch.