If it ain't broke, don't fix it. If the software is ok and it's free, why throw money at it? Companies generally spend as little money as possible. The tech ind

If it ain't broke, don't fix it. If the software is ok and it's free, why throw money at it? Companies generally spend as little money as possible. The tech industry in the past 10 years was an aberration, because it was fueled by cheap VC money who see tech as "winner take all" market (which means that, if you outspend your competition, you will eventually end up with a money-printing monopoly). Hence, the $400k packages for individual contributors.