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> I've not been advertised to by any AI so far ... nor have I seen any advertising elements in an AI-generated image. You do know detecting AI generated anythi
by rstuart4133 3y ago
> I've not been advertised to by any AI so far ... nor have I seen any advertising elements in an AI-generated image.
You do know detecting AI generated anything is mostly an unsolved problem, right? If you can detect it you have super powers.
Besides, in some ways I don't think it matters if it's AI generated or not. The goals are still set by humans and the goal has always been to shift product, not to reliably and honestly inform. Telling lies in ad's has been an art form for centuries, dating well back before the snake oil salesman of yore. Modern countries have been creating competitive markets by passing laws limiting the lies told, and so modern the marketing professional has become skilled at skating as close to the line created by those rules as possible. If everything else remained the same, AI ad's might skate a tiny bit closer. That's all.
But everything has not remained the same. The internet has come along. It's had lots of effects. Delivering ads is now much cheaper, so we see more of them in any given hour of the day. They've become hidden, only appearing to certain demographics so the authorities don't see them, and they are often from foreign entities outside of the reach of your countries law. The net result has been an avalanche of poorly policed ads that are near total bullshit. Who believes a bunch of glowing Amazon reviews for a new product now?
AI doesn't effect any of that, but it will effect the price of producing an ad. It will not so much drop as plummet. Before, spamming HN with subtly written unique ads required an enormous highly skilled workforce. We see now the output of state sponsored workforces in places like twitter where one comment will be shown to millions. It's twitter because such workforces cost a lot of money, so a lot of people have to see each post to make it worthwhile. AI will reduce the cost so much just about anyone will be able to pollute HN's comments. Now producing a video ad took many hours of a script writers time, paying actors, and editing. Very soon you will be able to do it for a few dollars. The hundred or thousand fold drop in price will be corresponding increase in the number of ads, and a similar decrease in societies ability to police them.
In other words, you will be overwhelmed with AI generated ads that lie better than the humans. (They are so convincing when they hallucinate, aren't they?) In the short term, anyway. In the long term, I think perhaps our political masters will attempt make the infrastructure that delivers these ads take some responsibility for their quality, so maybe some sanity will be restored. I hope so anyway.
But in the mean time if believing you can detect whether an AI is behind an ad or not brings you some comfort, go for it.
- kazinator 3y ago> You do know detecting AI generated anything is mostly an unsolved problem, right? If you can detect it you have super powers. I'm not sure what you mean. My comment was about situations in which I'm sure I'm using an AI system to generate AI content. The topic of whether AI inserts ads into its responses, not whether ads you see in the wild are AI generated (they certainly are).