I've already personally encountered a website in search results that when visited shows just a headline/title that is suspiciously spot-on to your search parame

I've already personally encountered a website in search results that when visited shows just a headline/title that is suspiciously spot-on to your search parameters, then a bunch of content-loading placeholders with ads interspersed. After a few seconds the placeholders start filling in, one section at a time, with what is clearly AI-generated filler text related to the title topic.