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Apple also did not hesitate to kill their cash cow, supplanting the iPod with the iPhone (an observation made, I think, by Horace Dediu).

• varjag 3y ago
  iPod was killed quite late into iPhone era, when the sales have plummeted to unsustainable levels.
  • Pet_Ant 3y ago
    By “killed” GP means “cannibalised” not “cancelled”. They out-competed the iPod while it was still hot.