I also notice that some content like art and music only pull passive engagement. On the opposite end of the spectrum you have platforms like Twitch, where a cre

I also notice that some content like art and music only pull passive engagement. On the opposite end of the spectrum you have platforms like Twitch, where a creator's success is almost entirely dependent on their ability to build an actively engaged following. I think the key to it all is that the creator has to encourage and participate in interactions with their following.