This is the sort of thing that represents an opportunity to do it better, differently, more intuitively, much simpler or some such. I like moments like this bec

This is the sort of thing that represents an opportunity to do it better, differently, more intuitively, much simpler or some such. I like moments like this because it means my idea has merit and it means I need to think of a way to do it better. My start-up idea is in the customer loyalty platform space. I don't need to tell you how many players are in that arena.