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I would contend that Dominos is a pizza logistics company rather than a seller of retail pizza (compare Pizza Hut). https://biz.dominos.com/about-us/innovation
by shagie 3y ago
I would contend that Dominos is a pizza logistics company rather than a seller of retail pizza (compare Pizza Hut).
https://biz.dominos.com/about-us/innovations/ https://biz.dominos.com/about-us/innovations/
They're not just selling pizza to make money - but also looking at making cars.
https://www.hagerty.com/media/car-profiles/why-dominos-dxp-delivery-cars-were-anything-but-half-baked/ https://www.hagerty.com/media/car-profiles/why-dominos-dxp-d...
While I'm not going to claim that was a good idea, the point is that Dominos sees making and delivering pizza as one and the same business.
> 154 examples of the DXP cars were built. Along with the delivery driver, each DXP car could carry up to 45 pizzas, 12 two-liter sodas, and all the extra dipping sauces one could ever want. Add to that the fact that the car’s still held their five-year 100,000-mile warranty, were cheap on gas, and created a surprising amount of buzz, it is hard not to look at the DXP program as a success, low production aside.
- adolph 3y agoHopefully they were made of something nonferrous to prevent pooling by pesky Kouriers. Edit: the Hagerty story was a nice read, thank you for linking to it
- hackerlight 3y agoIs this not corpspeak kool-aid? Dominos and Pizza Hut do the same thing. They deliver pizza to people. Dominos knows how to hype the markets, though.
- luma 3y agoPizza Hut has in store seating, Dominoes does not.
- hackerlight 3y agoIf Dominos is a logistics company then Pizza Hut is both a logistics company and a dine-in restaurant.
- shagie 3y agoI believe that Dominos would include the delivery as part of its core competencies and business value that distinguishes it from other pizza companies while others do not consider delivery as part of their core business.
- rascul 3y agoPlenty of Pizza Huts don't have indoor seating anymore. Some Dominos used to, not sure if any do now.
- dv_dt 3y agoIt’s a shame they did not name the car model Deliverator