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Just a freindly reminder. I wrote a thorough guide on email hygeine here, includes validation tools to help troubleshoot & straighten things out.
by xoneill 3y ago
Just a freindly reminder. I wrote a thorough guide on email hygeine here, includes validation tools to help troubleshoot & straighten things out.
- ryantgtg 3y agoAt an even more basic level than what you described here, I recently improved my delivery rate by adding a name to the transactional emails that we send (from: 'My Name <admin@foo.com>') where previously we didn’t have a name. As well as cleaning up subject lines - where previously we included some abbreviations. Providers like mac.com were previously soft bouncing some emails, and now they seem to accepting them. Hotmail/yahoo/aol all still seem to shove our transactional emails into spam pretty often (judging purely on the amount of those users who fail to confirm their accounts).
- xoneill 3y agoThanks for the info. For years, I've been using trial & error / reverse engineering approaches to improve deliverability. Frustrating!
- patja 3y agomac.com is the worst. I ban that domain from new registration now. And Apple sends no dmarc reports nor do they implement any actionable feedback loop.