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Practical Irrationality - Dan Ariely It changed the way I think about pricing, among other things, forever. He makes some wild conclusions then backs them up w
by jnorthrop 14y ago
Practical Irrationality - Dan Ariely
It changed the way I think about pricing, among other things, forever. He makes some wild conclusions then backs them up with scientific experiments. Its a fun read to boot.
- mixonic 14y agoI agree, a fun & informative read!
- steventruong 14y agoI think you meant Predictably Irrational. I haven't heard of Practical Irrationality.
- jnorthrop 14y agoOoops! You're correct but it's too late for me to edit the post now. Maybe Ariely has some explanation why I can't get his title right.