After a certain point, a lot of reddit is just bots having discussion with bots. If you don't believe me, start paying attention to usernames of this format: W

After a certain point, a lot of reddit is just bots having discussion with bots. If you don't believe me, start paying attention to usernames of this format: Word-word-XXXX, where XXXX are some 4 random digits. These usernames almost always post some kind of ragebait or low-effort comment designed to promote engagement. Yes, regular people do it too, but usually in a more subtle/unique way and typically have a wider variety of usernames. The leadership just had to keep this bot scam going on long enough to go public and dump the majority of their shares. Once the public realizes this, it'll be a very quick spiral down.