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Advertising for local businesses is huge business (the yellow pages -- a list of phone numbers on dead tree passed out for free -- are worth billions of dollars
by patio11 15y ago
Advertising for local businesses is huge business (the yellow pages -- a list of phone numbers on dead tree passed out for free -- are worth billions of dollars a year, to say nothing of newspapers, radio, and their online would-be replacements like Groupon). The vast majority of it is unmetered and ineffectual.
Anyone who successfully solves this problem will end up with a business which is, roughly, Google-scale. (As they always say about contents: many will enter, few will win. Many have entered, like every broken husk of a group-buying company before Groupon.)
- nikcub 15y ago> Advertising for local businesses is huge business $90B p.a in the USA and growing.
- rmATinnovafy 15y agoThis is indeed my target market. Edit: added next comment afyer being downvoted for now obvious reasons. Could not copy and paste due to phone not having such feature.
- rmATinnovafy 15y agoI apologize for not expanding a bit. I meant to say that this is my target market even though it is one of the oldest problems in business. It is not fancy or the latest fad. But it impacts everything directly. Marketing powers the economy. Jobs. Startups. Software. My choice was to design a solution with software that would allow businesses to attack this problem effectively and efficiently. The size of the pie available allows for others to join in. Innovation is greatly needed in this area. I encourage fellow engineers to take a deep look at the problem.