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Two things: iOS has been eating into Android marketshare in Europe since 2019: https://www.statista.com/statistics/639928/market-share-mobile-operating-systems
by microtonal 3y ago
Two things: iOS has been eating into Android marketshare in Europe since 2019:
https://www.statista.com/statistics/639928/market-share-mobile-operating-systems-eu/ https://www.statista.com/statistics/639928/market-share-mobi...
However, more importantly, iPhone users have more disposable income [1][2]. So, if Apple would pull from the EU, all those iPhone users with a lot of disposable income would be in the market for Android phones and apps, creating a lot of opportunities in the Android market.
[1] There are various studies, e.g.: https://www.prnewswire.com/news-releases/iphone-users-spend-101-every-month-on-tech-purchases-nearly-double-of-android-users-according-to-a-survey-conducted-by-slickdeals-300739582.html?c=n https://www.prnewswire.com/news-releases/iphone-users-spend-...
[2] If you look at the most popular Android phones, they are often dominated by cheaper models, e.g. Samsung's A lineup. See e.g. current Android usage in France: https://www.appbrain.com/stats/top-android-phones-tablets-by-country?country=FR https://www.appbrain.com/stats/top-android-phones-tablets-by...