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The 'impressions' is very similar to the dot-com 'eyeballs' though. Luckily they have what seems like a lock-in on those impressions so they should have a decad
by richardw 14y ago
The 'impressions' is very similar to the dot-com 'eyeballs' though. Luckily they have what seems like a lock-in on those impressions so they should have a decade or two to work it out!
But you're absolutely right - it's basically TV-type advertising.
- loverobots 14y agoConversions may be low but then clicks aren't $40 each ( to use an extreme example.) Ye
- kamjam 14y agoI barely ever notice advertising on websites, the sides of the web page generally holding information which is not very useful to me. The only sites I notice them on are ones which make it very difficult for me to find the information I am looking for (because it is surrounded by loads of adverts) and now I tend to ignore those sites. I finally got annoyed with those flash adverts everywhere and hogging up my bandwidth so use AdBlock... but even before, just cos it's served in front of a person does not mean they have taken any notice of it.