Their momentum and influence on OEMs is massive. While I'm not a mainstream user, and it's hard to wrap my head around choosing a hot, power hungry Intel chip

Their momentum and influence on OEMs is massive. While I'm not a mainstream user, and it's hard to wrap my head around choosing a hot, power hungry Intel chip over something from Apple or AMD, just walk into any store (or go to an online store) that sells laptops. 90% of your options will be powered by Intel. Most consumers are going to buy what's readily available. Most businesses (corporate, maybe not "tech") will continue to buy what they always have.