Yes, I think you have nailed it. I have seen this same phenomenon happen in nearly every niche that I pay attention to. Only thing I would add is that a lot of

Yes, I think you have nailed it. I have seen this same phenomenon happen in nearly every niche that I pay attention to. Only thing I would add is that a lot of articles are based on tweets, often from random users where the article author did nothing to verify and just included the tweet as the source