Yes. Watch a modern car ad. The car hardly features. No mention of miles per gallon, boot/trunk space or warranties. It's all beautiful people doing beautiful t

Yes. Watch a modern car ad. The car hardly features. No mention of miles per gallon, boot/trunk space or warranties. It's all beautiful people doing beautiful things in beautiful surroundings. "Buy this car and you will become one of them" is piped straight into your lizard brain.